From Idea to Production

Senior Graphic Design Services

Working with brands and companies that need to solve a complete project, not just a single piece.

With 20 years of experience, I can take your project from initial strategy to a finished, production-ready piece.

Here's how I can help:

graphic design services

Product Development

graphic design services
Specialist in product design, souvenirs, and merchandising.
Branding-Icon

Branding

Branding-Icon
Visual identity, logos, and brand guidelines.
Packaging

Packaging

Packaging
Packaging that sells on the shelf, ready for real production.
E-commerce & Digital

E-commerce & Digital

E-commerce & Digital
Online stores, digital campaigns, and websites on WordPress, Magento, and Shopify.
Editorial

Editorial

Editorial
Catalogs and publications, from design to print.

How I Work

Starting with a creative brief and a moodboard to define the style, followed by market, competitor, and target audience research, then initial sketches and proposals sent over by email. Based on your feedback, we go through revision rounds as agreed in the quote until reaching the final design. If the project requires it, I develop technical spec sheets in the necessary color and size versions, and work directly with the supplier or manufacturer on corrections and material or application choices. In the end, I deliver the final files along with the fonts and images used.

Briefing y Moodboard
Defining the style and preferences together
Research
Market, competitors, and target audience
Sketches & Proposals
First ideas sent for your feedback
Revisions
Adjustment rounds as agreed in the quote
Production & Delivery
Spec sheets, manufacturer coordination, and final files

FAQ

Yes. I don’t just deliver the final file, I can develop the necessary spec sheets and work directly with the supplier or manufacturer, with corrections and material or application suggestions, until the piece is produced correctly.

Yes. I’ve been freelance since 2014 and have worked remotely with clients and institutions in the United States, Australia, Canada, and Spain. Distance isn’t an obstacle, I work just as easily with a local client as with one on the other side of the world.

Yes, I work in both Spanish and English depending on what the project needs.

I work on one-off projects (a package, a brand identity, a catalog) as well as longer collaborations. If you’re looking to fill a long-term senior position, I’m open to that conversation too.

It depends on the scope, a logo doesn’t take the same time as a full catalog or an online store. Send me your project for a real, non-generic time estimate.

You can review my full experience, roles, and projects on my LinkedIn profile, where I keep my professional history up to date.